2015 NC GIS Conference

When you hold your phone or tablet in your hand, you have access to the most detailed, useful, and powerful map ever created. History has never seen such a finely tuned and comprehensive spatial index of the world. Every day we use this map to connect with the people and places that are important to us. The trusty map provides confidence when navigating unfamiliar cities, offers suggestions for new experiences, and warns us when a truck hauling chickens overturns on the interstate and threatens to turn our 10-minute commute into an hours-long delay while the chickens have a dance party on the interstate.

A company called HERE spent the last 30 years indexing the world, building a map, and developing location services with one vision: help people navigate their lives with ease and confidence.

HERE believes quality mapping is a local and collaborative activity. HERE partners with thousands of local governments and volunteer mappers in the U.S. who contribute their native expertise to the HERE Map. Just as you want a clean house when visitors stop by, these map experts want their corner of the world to be accurate on the map. In this presentation, get a (non-technical) behind-the-scenes look at HERE and the expert contributions that power a map accessed over 100 million times per day on mobile devices, in cars, and in enterprise applications around the world.